The Dr. Goodpet Story
There's a real health epidemic affecting our pets. Too many dogs and cats get sick and die before their time. That's what health writer Martin Zucker learned from veterinarians and breeders while researching five different books on pet health.In 1984 Zucker teamed up with Louis Gottlieb, a businessman with many years of experience in the pet industry, to create Dr. Goodpet Laboratories, a part of their family-owned and operated company Very Healthy Enterprises, Inc. "Our idea was to develop effective, natural products that could help relieve the constant scratching and allergic reactions of animals and improve their health," says Zucker. "We need to do our best so that pet owners accept that preparing meals for their pets, like they do for themselves, is the ideal way to maintain consistent good health" says Gottlieb. 
Starting with a single product in 1984, the company has grown steadily and now sells over 30 products, with new items being added all the time to thousands of customers nationwide, including veterinarians, breeders, groomers, trainers, pet owners and leading pet and health food chains.
"Over the years we have been very gratified by customer response," says Gottlieb. "Our customers are people looking for effective, non-toxic and natural solutions for their pets. They demand the same high level of health care product that they use themselves. We continually receive unsolicited testimonials telling us how much their pets are benefiting."
The Dr. Goodpet line includes homeopathic remedies, vitamin/mineral supplements, digestive enzymes pure hypoallergenic shampoo and all-cotton stain-control garments.
Our homeopathic remedies have the distinction of being the first in the U.S. made exclusively for pets. Based on advanced European combinations used for many years, these remedies help relieve such problems as itching, flea-bite allergies, scratching, skin conditions, motion sickness, hyperactivity, diarrhea, foul breath, ear infections, pain and stiffness from arthritis, and minor eye irritations.
The Dr. Goodpet plant-based digestive enzyme formulations come in two forms -- one for cats and the other for dogs. "Most pets need digestive enzymes to supplement their own diminishing production, particularly as they age," says Zucker. "With a supplement, animals get more nutrition from their food. They become healthier, inside and outside. Skin problems often clear up."
Zucker adds that plant-based digestive enzymes have been shown in research to be more effective than more expensive animal-based enzymes that are frequently recommended by veterinarians and can be used instead. Our product works well for problems like pancreatitis, irritable bowel syndrome and bloat.
Dr. Goodpet vitamin and trace mineral supplements feature unique age-specific vitamin and trace mineral formulas for young, adult and senior animals, and for pregnant and lactating females. These products help boost resistance against illness and allergies, develop healthier skin, and compensate for nutritional deficiencies in less-than-perfect commercial pet food.
The nutritional supplements have large amounts of vitamin C and trace minerals, ingredients not typically found in other pet supplements or food.
Vitamin C is not put in other supplements because dogs and cats produce their own vitamin C internally. With San Jose veterinarian Dr. Wendell Belfield, Zucker co-authored two books on nutritional supplementation for pets ("How To Have A Healthier Dog" and "The Very Healthy Cat Book"), which spelled out the many benefits of supplemental vitamin C to pets.
"Dogs and cats are, in fact, minimal producers of vitamin C," says Zucker. "When you supplement pets they are healthier, and better able to withstand the stress and pollution in their lives. Dr. Belfield has actually shown how vitamin C supplementation can help prevent hip dysplasia, a crippling condition in many dogs."
Zucker also collaborated with Los Angeles veterinarian Dr. Alfred Plechner on the book "Pet Allergies: Remedies For An Epidemic," the first book on allergies in dogs and cats written for pet owners and it's follow-up "Pets At Risk". Among other things, these breakthrough books describe outstanding results with trace minerals and plant-based digestive enzymes.
Zucker's books have been widely praised in national media, including the Chicago Tribune, Seattle Times, Baltimore Sun, and Honolulu Star-Bulletin, and inspired the formulation of a number of Dr. Goodpet products.
Customer Testimonials
"My dog's skin was shedding and actually all his back was going bald due to allergies. For two weeks I have been using your scratching medicine, vitamins and minerals, digestive enzyme and shampoo. I can't believe my eyes. It was just like magic. His skin and fur are less flaky and the fur started to grow back beautifully. You have great products." - A.S., Tamarac, FL.
"My cocker was so infested with fleas I thought I would have to put her to sleep. Then I purchased your medicines and vitamins. After one month you should see her. No fleas. A coat that shines. And as healthy as a horse." - M.A.S., Bay City, TX.